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Articles

Pivoting Your Business to Kickstart Growth

Entrepreneurs often start out with a strong conviction that their vision is achievable, but almost all of them later admit that their original solution was not a perfect match for

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7 Steps to Creativity in the Office

Employees ideally should be able to display their creative sides at the workplace. It’s important, however, for them to never lose sight of the big picture. Creativity at work can

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6 Myths About Affiliate Marketing

Affiliate marketing is the path to riches for many marketers new to the Internet. But before you even start, you might have heard some various opinions about affiliate marketing. There

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Optimizing Google Analytics for Your Business

5 Ways you can Use Google Analytics to Improve Your Business After spending a lot of resources on your new website, you need to measure your return on investment, capture

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Social Media Marketing Missteps

So you’ve been told that your small business needs to get on the social media bandwagon or risk going the way of the dinosaur. While that’s all well and good

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The Importance of a Right-Hand Man

There is a leading figure in every company. That person is seen as the figurehead, the boss, the manager, and the decision maker. If this person is forward thinking, he

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How Your Business can Utilize Affiliate Marketing

One of the best moves an online business can make is to setup an affiliate program for their product or service. Affiliates who choose to promote your product will get

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Explaining Affiliate Marketing

Affiliate marketing can be referred to as a type of performance-based marketing involving a merchant and the affiliate marketer. It works on the principle of rewards where a business rewards