Archive

Articles

Separating Business and Personal Taxes

Congratulations! You’ve decided to take the plunge and become an entrepreneur. You probably have at least a small understanding of what this means for you. You should have some knowledge

Articles

Hard Skills vs. Soft Skills: Getting Hired

When small and medium-sized business owners interview prospective employees, there are many things they should be on the lookout for. Relevant job skills developed through education or training are, of

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Customer Service is a Way of Life

The customer is always right, so the well-worn saying goes. If it were as simple as that, however, the puzzle that is providing great customer service would have been solved

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Should You Invest in Drones: What to Pay for High Tech

Over the past few years, drone technology has improved by leaps and bounds. The consumer marketplace now offers access to drones that would have seemed like science fiction only a

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Startups and Negative Customer Service Reviews

In early steps of a small business startup, focusing on customer acquisition and validation is all that is essential. In fact, without customers, there is no way a business can

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Productivity Tips – Blocking Out the News

In 2017, it’s never been easier to stay in the know. Between television, radio talk shows and social media, it’s easy to be inundated with new information before the work

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Driving Traffic – Think Like Your Audience (The Art of the Title)

Every small business owner has heard many times how important it is to drive traffic to his or her website in order to acquire more customers and make more sales.

Articles

Critical Factors for Successful Crisis Management

In 1982 Johnson & Johnson faced a potentially crippling disaster when bottles of its powerhouse brand Tylenol were tampered with resulting in several deaths. Faced with a crisis of unprecedented